---
title: 'Columbia Sportswear app: It’s like Path for offroad journeys'
date: '2012-04-25T10:36:45-07:00'
type: post
word_count: 265
char_count: 1578
tokens: 345
categories:
  - Apps
  - iPhone
  - Oregon
  - Portland
tags:
  - Android
  - App
  - columbia
  - iPhone
  - ISITE
  - sportswear
---

# Columbia Sportswear app: It’s like Path for offroad journeys

If you build outdoor gear for exploring the wilderness, you kind of want your customers out exploring that wilderness. [Not simply tromping around the urban jungle](http://www.quickmeme.com/meme/35u6ea/ "Condescending Wonka on Northface jackets").

And that’s why [Columbia Sportswear has built a mobile app](http://gpspal.columbia.com/ "Columbia Sportswear GPS Portable Activity Log"). To get you off the beaten path.

[The app was built by ISITE](http://www.isitedesign.com/insight-blog/12_04/let-adventure-begin "Let the Adventure Begin"):

> GPS Pal helps people track and preserve outdoor adventures by capturing GPS data, photos, videos and notes. Users can organize their adventure data into a journal which is automatically synched to the web so that it can be saved and shared. The application also tracks trip details such as distance, elevation and overall speed.

I’ve just started mucking with the app. But it’s pretty. And it’s fun to use. And honestly? I can’t wait to test it on a trail or two this weekend.

So I guess it’s doing exactly what it’s supposed to do. Especially given that the weather promises I’ll probably need some Columbia gear to stay dry.

For more information, visit [Columbia GPS PAL](http://gpspal.columbia.com/ "Columbia GPS PAL"). Or go for it and download the app for [iPhone](http://itunes.apple.com/us/app/gpspal/id511046887?mt=8 "Columbia GPS PAL on iPhone") or [Android](https://play.google.com/store/apps/details?id=com.columbia.gpspal "Columbia GPS PAL on Android").