---
title: 'So that happened: Six new startups debut at PIE Demo Day Fall 2012'
date: '2012-10-08T15:43:07-07:00'
type: post
word_count: 656
char_count: 4776
tokens: 853
categories:
  - '#featured'
  - Events
  - Oregon
  - Portland
  - Startups
tags:
  - DEMO
  - 'demo day'
  - PIE
  - piepdx
  - Startups
---

# So that happened: Six new startups debut at PIE Demo Day Fall 2012

*\[Full disclosure: I work for PIE.\]* Last Friday, [as promised](http://siliconflorist.com/2012/10/04/pie-demo-day-livestream/ "REMINDER: PIE Demo Day is Friday — and, yes, it will be livestreamed"), six new startups emerged from [PIE](http://piepdx.com "PIE")—the startup accelerator cosponsored by [Wieden+Kennedy](http://wk.com "Wieden+Kennedy")—to take the stage at the Armory to share the stories of the companies they had built during the program.

The latest PIE class spanned a variety of business models and target markets, from consumer facing to nonprofit and from media companies to traditional tech.

Graduates included:

- **[AppThwack](http://www.appthwack.com/ "AppThwack")** @appthwack, a testing platform for Android applications that runs on real devices
- **[Code Scouts](http://codescouts.org/ "Code Scouts")** @codescouts, a nonprofit designed to bring more women into the world of coding
- **[KS12](http://ks12.net/ "KS12")** @KS12, makers of the Video Sprint, a way to make events “a little more legendary”
- **[Little Bird](http://getlittlebird.com/ "Little Bird")** @getLittleBird, a service that helps people find experts on any topic
- **[Lytics](http://lytics.io/ "Lytics")** @lyticsio, an API for analytics that makes data actionable
- **[Stublisher](http://stublisher.com/ "Stublisher")** @stublisher, a new way to capture the images around events

### Presentations

If you missed PIE Demo Day, you can see the presentations below.

\[HTML1\]

### Coverage

There was a fair amount of coverage for the day. [With Little Bird leading the pack](http://www.techmeme.com/121006/p13#a121006p13 "Little Bird on Techmeme"). The coverage for the [startup led by Marshall Kirkpatrick](http://marshallk.com/introducing-little-bird-the-best-way-to-find-the-key-people-online "Introducing Little Bird, the Best Way to Find the Key People Online") spanned tech, industry, and mainstream media with coverage from the tech blogs, [Adweek](http://www.adweek.com/news/advertising-branding/little-bird-lands-1m-144251 "Little Bird Lands $1M Wieden + Kennedy-incubated startup helps identify subject-specific influencers "), [Wall Street Journal](http://blogs.wsj.com/venturecapital/2012/10/05/how-a-little-bird-told-mark-cuban-where-to-invest-his-money/ "How a Little Bird Told Mark Cuban Where to Invest His Money"), [The Oregonian](http://www.oregonlive.com/silicon-forest/index.ssf/2012/10/portland_startup_little_bird_r.html "Portland startup Little Bird raises $1 million from Mark Cuban, Wieden+Kennedy and others"), and more.

TechCrunch covered three of the startups: [Little Bird](http://techcrunch.com/2012/10/05/little-bird-launch/ "Little Bird Takes Flight: Marshall Kirkpatrick Launches His Influence-Finding Startup, Raises $1M"), [Lytics](http://techcrunch.com/2012/10/05/lytics-unveils-real-time-analysis-for-moneyball-results/ "Lytics Unveils Real-Time Analysis For Moneyball Results"), and [AppThwack](http://techcrunch.com/2012/10/07/5-ways-to-manage-app-development-on-the-android-platform-without-going-nuts/ "5 Ways To Manage App Development On The Android Platform Without Going Nuts").

[Digital Trends has a great write up](http://www.digitaltrends.com/mobile/portland-incubator-experiment-demo-day/ "AppThwack, Little Bird, Stublisher, and more take the stage for Portland Incubator Experiment Demo Day") on the entire event. As does [PIE cofounder Renny Gleeson](http://www.rennygleeson.com/2012/10/07/pie-unveils-six-new-companies-at-fall-demo-day/ "PIE unveils six new startups @ Fall Demo Day 2012").

Folks also did [a fair amount of tweeting about #piedemo](http://storify.com/turoczy/pie-demo-day-fall-2012 "PIE Demo Day tweets").

If you want to see the full event—including the [founder profiles](https://www.vizify.com/pie-demo-day "Vizify profiles for PIE Demo Day") from Portland startup [Vizify](http://www.vizify.com "Vizify")—you can watch the entire thing on Livestream, with [PIE Demo Day part 1](http://www.livestream.com/piepdx/video?clipId=flv_f85c1bcc-a0b6-4b37-a38f-ba781c458f74 "PIE Demo Day Fall 2012 Part 1") and [part 2](http://www.livestream.com/piepdx/video?clipId=flv_31e13749-50c9-44b0-a7f8-df2185ece7ec "PIE Demo Day Fall 2012 Part 2").

### Next class of PIE

Interested in participating? PIE announced that applications for the next class of the accelerator will open March 1, 2013, with plans to hold the class during the summer of 2013. Interested applicants can visit [PIE](http://piepdx.com "PIE"), follow @piepdx on Twitter, like [PIE on Facebook](http://facebook.com/piepdx "PIE on Facebook"), or add [PIE to their Google+ circles](https://plus.google.com/b/101061674553374743997/101061674553374743997/posts "PIE on Google+").