---
title: 'Meet the Startup: Getting the rundown on eROI and the Why Project'
date: '2013-07-10T23:23:49-07:00'
type: post
word_count: 101
char_count: 653
tokens: 132
categories:
  - Oregon
  - Portland
  - Startups
  - Videos
tags:
  - eroi
  - failures
  - 'meet the startup'
  - mtsu
  - 'ryan buchanan'
---

# Meet the Startup: Getting the rundown on eROI and the Why Project

Even companies that have been around for a decade started as startups. And their founders have great insights into what it takes to be an entrepreneur—both ups and downs. Such is the case with Ryan Buchanan who cofounded [eROI](http://eroi.com "eROI") more than 10 years ago.



For more interviews, visit [Meet the Startup](http://meetthestartup.com/ "Meet the Startup"), follow [@meetthestartup on Twitter](http://twitter.com/meetthestartup "@meetthestartup on Twitter"), or like [Meet the Startup on Facebook](http://www.facebook.com/MeettheStartup "Meet the Startup on Facebook").