---
title: 'Robots have needs, too: Meet Needybot'
date: '2016-05-12T12:53:17-07:00'
type: post
word_count: 272
char_count: 1561
tokens: 354
categories:
  - '#featured'
  - Oregon
  - Portland
  - Robots
tags:
  - lodge
  - needybot
  - w+k
  - wieden
  - wieden+kennedy
---

# Robots have needs, too: Meet Needybot

What if you turned the world of robots upside-down? No. I don’t mean like making a T-800-esque Schwarzenegger stand on his head. (Although that’s a good idea, too.) I mean, what if, instead of building armies of autonomous beings who do nothing but serve our every whim, we instead built robots who needed us. Like a lot. That’s what [Wieden+Kennedy’s creative technologists at W+K Lodge have done with Needybot](http://www.needybot.io/ "Needybot").



> We made Needybot because we feel that we can learn the most about how humans and technology interact if we can get people to connect with a robot the same way they connect with other humans.

> Needybot is not like other robots, because Needy was not made to perform a specific function to help us. Needybot’s purpose is to make us care, but it was built with just a few senses and little idea how to survive on its own.

To read more about the thinking around the concept, [read about Needybot on the W+K Lodge Medium publication](https://medium.com/the-lodge-at-w-k/building-a-needy-robot-832d4a517b5a#.y77nx3z0l "Building a Needy Robot").

To get to know Needybot, follow [Needybot on Twitter](https://twitter.com/@needybot "Needybot on Twitter") or [Instagram](https://instagram.com/needybot/ "Needybot on Instagram"). Or visit the [Needbybot](http://www.needybot.io/ "Needybot") site.

*\[Full disclosure: Wieden+Kennedy is one of the cofounders of PIE along with me. But I’m just writing this so that someone can help spell me in taking care of this robot.\]*
