---
title: 'Twitter’s acquisition of Scroll has a Portland connection'
date: '2021-05-04T06:53:16-07:00'
type: post
word_count: 366
char_count: 2520
tokens: 476
categories:
  - Acquisitions
  - Oregon
  - Portland
  - Startups
tags:
  - Acquisition
  - 'kushal dave'
  - 'lucky sort'
  - nuzzel
  - Portland
  - 'rael dornfest'
  - scroll
  - Twitter
---

# Twitter’s acquisition of Scroll has a Portland connection

News has started bubbling about [Twitter](https://www.linkedin.com/in/kushald/) acquiring [Scroll](https://scroll.com), a service that allowed users to pay a subscription to remove ads from popular content sites. Scroll also owns [Nuzzel](https://blog.nuzzel.com/scroll-is-acquiring-nuzzel/), a popular news service that shares stories that people in your Twitter timeline are sharing. Cool. But what does that have to do with Portland exactly?

[Scroll’s cofounder and CTO, Kushal Dave](https://www.linkedin.com/in/kushald/), lives in Portland. As do three other folks on the Scroll team.

> Scroll has proven that there’s a model that gives consumers a better experience and journalists a better future. With the team at Twitter we can accelerate our vision to build a better internet.
> 
> — Scroll (@tryscroll) [May 4, 2021](https://twitter.com/tryscroll/status/1389566517445005313?ref_src=twsrc%5Etfw)



[So what does Twitter have planned for Scroll](https://blog.twitter.com/en_us/topics/company/2021/a-better-way-to-publish-and-read-on-twitter.html)?

> Those who create and consume news know that reading – and more broadly, journalism – deserve a better future. Scroll will help us build that future, solving one of the most frustrating parts about reading content online. We want to reimagine what they’ve built to deliver a seamless reading experience to our hyper-engaged audiences and allow publishers to deliver cleaner content that can make them more money than today’s business models.
> 
> To do this, we plan to include Scroll as part of an upcoming subscription offering we’re currently exploring. As a Twitter subscriber, picture getting access to premium features where you can easily read articles from your favorite news outlet or a writer’s newsletter from Revue, with a portion of your subscription going to the publishers and writers creating the content.

This isn’t the first Twitter acquisition that had a Portland connection. In 2008, [they picked up Rael Dornfest by acquiring Values of n](https://siliconflorist.com/2008/11/25/another-portland-startup-closes-down/). In 2013, [they picked up Lucky Sort](https://siliconflorist.com/2013/05/13/portland-startup-lucky-sort-acquired-twitter/), which analyzed trends and patterns in written content.

For more information, see the [Twitter blog post about the Scroll acquisition](https://blog.twitter.com/en_us/topics/company/2021/a-better-way-to-publish-and-read-on-twitter.html).
