The Silicon Forest Universe tracks the massive celestial bodies in the Portland-area—like Tektronix and Intel—and the startups that have launched because of them—which slide into an orbit around the originating company.
Brings “spin off” to a whole new level, doesn’t it?
Well, now that you know what it is, what’s in it for you?
Heike Mayer was a PSU student in 2002 when she helped create the original. Now a Virginia Tech professor, Mayer is working with PSU’s Sheila Martin (from the Institute of Portland Metropolitan Studies) and a host of regional technology associations to update it.
Excuse me, if you will, as I step out of character. I wanted to take a second to chat with you.
Don’t look over your shoulder. You. Yes, you. Please, read on.
Right around a month ago, I decided to try a little experiment.
I felt the local coverage of small technology startups was somewhat lacking. I mean, I could thumb through international coverage on sites like TechCrunch and Mashable for once-in-a-blue-moon postings on Portland-area companies. And, I could read about larger startups in The Oregonian.
But none of those was really hitting the mark. So I decided to quit being part of the problem. And I tried to do my little part to help solve it.
That solution, from concept to first post, took an earth-shattering 35 minutes. And the Silicon Florist—a blog covering the small startups in and around Portland, Oregon—was born.
And so here we are, one month hence. And I’ve been pleasantly surprised.
No, that’s not true.
I’ve been shocked. Shocked with the reception. Shocked with the kind notes. Shocked with the participation.
I think I’ve struck a nerve. And I hope that I’m providing a valuable service for you readers out there.
I also thought it might be valuable to provide a little recap of what has happened in the past 30 days or so. I’m not setting any records, but I am seeing some interesting stuff.
Flirting with 100 RSS subscribers at times. The current count is:
Nearly 2,000 visitors
37% returning visitors
70% of traffic comes from referring sites (Thank you to all of you who showed Silicon Florist the link love!)
[Editor’s Note: As an aside, Loud Is Relative admits to “wanting to be blogged by TechCrunch.” Well, they’re now in a blog entry with TechCrunch. One step closer to the dream. Baby steps, but steps nonetheless.]
Coda is an all in one application that makes designers want to take notes and is a lot of web developer’s only tool. A text and css editor, a built in file browser (let’s not forget, these guys built Transmit) and an Apple Design Award to its honor. It also comes packed with a an actual web reference book reformatted and built into the actual application.
You can get the high-level gist of his talk—how using these tools in combination can be an effective way of streamlining the information flow in your organization—from the presentation embedded below on Attensa’s blog. (Unfortunately the embed doesn’t play nicely with WordPress.)
At the very least, I wanted to highlight this pairing of complementary technologies from the Silicon Forest.