Just like developers’ language- and framework-specific gatherings, there are other tangential practices and events that can play an important role for Web startups, blogs, and the like, here in Portland.
One of those tangential practices is search-engine marketing (SEM). And Portland is one of the leading cities for professionals who are exploring and extending the white-hat techniques of this oft-maligned marketing communications practice.
So, it makes sense that Portland also plays host to one of the premiere national events for SEM, SEMpdx Searchfest.
This year’s event, SEMpdx Searchfest 2008, to be held March 10 at the Oregon Zoo, will consist of:
[A] full-day search engine marketing conference featuring multiple learning sessions and expert panels to help you leverage search engine marketing (SEM) in your organization. Whether you are an SEM professional, work in an advertising agency or part of an in-house marketing department, SearchFest 2008 will connect you with the leading thinkers and practioners in SEM today.
I’ve also been advised that the event has taken a decidedly strategic turn, designed to help folks understand the benefits of adopting—and strategies for incorporating—search engine marketing into the broader strategies for the business.
Sound interesting? You’re can still get the early-bird discount if you register before March 1. And if you want an additional discount of $40, the Silicon Florist is happy to comply:
How to get the discount:
- Register for SearchFest at www.searchfest.org
- Enter the code SEMBD in the “Coupons/Gift Certificates” text box and click “Add.” (This is at step 3 of the shopping cart)
- Enjoy your day at SearchFest
For more information, visit SEMpdx. Interested in attending? Or, take the opportunity to register for SEMpdx Searchfest 2008.
The inaugural Portland Lunch 2.0 kicked off, today, at the AboutUs offices in the still-being-renovated Olympic Mills Commerce Center. And after pouring through a number of tweets about the topic, this afternoon, I can confidently say that Lunch 2.0 was a definite success.
The Lunch 2.0 concept started with folks in Silicon Valley as a means of staying in touch with friends and former coworkers, while getting the chance to gawk at everyone else’s office spaces and to try out the food in the cafeteria.
And there was much gawking to be had at the new AboutUs build-out. The space was perfect for the crowd. And, by midway through the event, it was easily filled to capacity with a wide variety of folks from startups around the area.
Since its start in the Valley, Lunch 2.0 has popped up all over the map, from Amsterdam to Bangalore to (my personal favorite) Lunch Five-0 in Hawaii. Portland’s version of Lunch 2.0 was brought to town by Jake Kuramoto with help from Dawn Foster.
Thinking about attending a future Lunch 2.0? Please bear in mind that part of the appeal of Lunch 2.0 is its progressive nature of moving from one location to another—so
you can start scheming about how to cowork in their space you get to see the cool spaces in town where smart people do their work . If you’re interested in having a group of hungry startup types invade your office space during a lunch hour, please comment below.
As a reminder for those of you who were taking pictures and who have plans to upload them to flickr, tagging them “lunch20” will ensure they appear in the flickr widget on the official Lunch 2.0 site.
I knew Portland-based Jive Software was hot. I knew they were award winning. And I knew that they had taken an unassailable lead in the “Most Want Ads in the Portland Area” race.
But, even with all of this purported knowledge of mine, it’s always nice to have some numbers to back me up.
Today, Jive released some of those numbers for FY2007. And they’re impressive, to say the least:
- Nearly 800 new customers
- 325% increase in annual sales
- 15% of the Fortune 500 use a Jive product
Jive attributes its continued success to businesses’ growing need for “a better way to work,” highlighting that the collaborative nature of Jive’s products makes them a compelling platform for improving communications with a “proven, people-centric approach to collaboration.”
For more information on Jive’s numbers, read the press release. For more information on the company, visit Jive.
(Hat tip Northwest Innovation)
Some people get married and then push everyone else to get married. Some people do the same thing with having kids. Me? I submitted my Portland on Fire profile, and now I expect everyone else in town to do it, too.
What’s Portland on Fire? I’m glad you asked.
Portland On Fire is a daily discovery of PDX people. The site introduces you to a person in the Portland, Oregon (PDX), area every day. Reach out and connect. The site was created by Raven Zachary and launched on January 1st, 2008. Early profiles [focused] on individuals in the tech and creative arts communities in Portland, but there is no reason why it must stay focused in these areas. The talent pool in Portland is large and diverse, and this site hopes to make this fact evident.
Portland on Fire has been described as “slow social networking.” A profile a day. That’s not really too much to ask, is it?
And I have to admit, it’s really working for me. Here are some of the interesting folks that I’ve met (all virtually and some in person), thanks to Portland on Fire:
- Jessica Neuman Beck
Designer, writer, crafter, geek
- Paul Bingman
Web programmer, film junkie, railroad movie consultant
- Ben Bradley
Soon to be the former Captain Bradley
- Larissa Brown
Mommy, knitter, knit designer, author, artist, runner, friend
- Bill Burcham
Technologist, craftsman, inventor
- Joel Burslem
Founder of the Future of Real Estate Marketing blog
- Jennifer Cloer
Information junkie, wife, friend, sister, daughter, aunt and colleague
- Mara Collins
Mother, Wife, Philosopher, Blogger
- Serena Davidson
Free-Range People Photographer, Geek Magnet, Entreprenuer, Chocolate Fiend
- Selena Deckelmann
Sysadmin, Event Organizer, Chicken Keeper
- Melissa Delzio
Designer, Artist – can sing greek alphabet, has squeaky hicupps
- Kurt Deutscher
Chief Technology Evangelist, Portland Native, Jazz Drummer
- Audrey Eschright
- Daniel Etra
Nourishing complexity + digging deep for real solutions
- Sioux Fleming
Technologist, computer threat security evangelist, avid camper, cat person
- Dawn Foster
Community Manager, Event Organizer, Blogger, Podcaster, Vegan, and Technology Enthusiast
- Adrienne Fritze
Mom, artist, social entrepreneur, risk taker, passion monger, creative freak
- Lyza Danger Gardner
Introspective, Inquisitive and Surly: Portland Native Eschews the Humdrum
- Sarah Gilbert
Finance blog editor, writer, photographer, knitter, mama
- Mark Gross
Linux kernel engineer, open source tinkerer, robot builder, intellectual wanderer
- Hideshi Hamaguchi
Concept creator, strategist + designer who cannot draw pictures
- China Z. Hamilton
Artist & world traveler turned advertising student
- Sam Keen
Coder, Event Organizer, Open Source Enthusiast, Geek
- Justin Kistner
Online marketing strategist, web designer, and Rock Band drummer
- Sam Lawrence
Chief Marketing Officer, Jive Software
- Kent Lewis
Search engine marketing guru, recovering entrepreneur and family guy
- Steve Libbey
Novelist, guitarist, personist
- Melissa Lion
Professional Writer: Fiction, Food and Sex
- Jadene Mayla
Plant-lover, artist, zombie movie fan, ecstatic dancer, and writer
- Kathleen Mazzocco
Independent public relations consultant
- Aaron Meyers
Level 1 Dad LFG PST
- Todd Mintz
Eclectic Search Engine Marketing / Internet Marketing Specialist
- Wende Morgaine
Educator. Connector. Innovator.
- Steve Morris
Entrepreneur, startup coach, hobbyist technologist, former DJ
- Matt Navarre
Relational database developer, guitar nut
- Lynne Joy Nesbit
Relentlessly curious, business owner, artist, psychotherapist, mother, feminist, believer
- Chris O’Rourke
Father, husband, geek and general nuisance to computer problems
- Bram Pitoyo
Account planner, creative researcher, brand strategist & most other things
- Paige Saez
Interaction designer who likes ubicomp, conceptual art, painting, digital anthropology
- Craig Schwartz
Entrepreneur, raconteur, agent provocateur, bon-vivant, gadfly, sapient primate
- Eva Schweber
Cat herder, baker, recipe whisperer and dairy goat herder (retired)
- Urban Scout
Post-apocalyptic anti hero… With a blog!
- Greg Sorber
A technical writer who is decidedly non-technical
- Gary Walter
Quintessential 5th gen Portlander on a road not taken
- Amy Sample Ward
Lover, blogger, activist, biker, dreamer, worrier, lover
- Raven Zachary
Technologist, open source industry analyst, event organizer
- Nick Zolotko
Star Wars nerd with a hint of normality
But, honestly, for as interesting as all of these folks are? I’d still like to meet you. So why don’t you head over and fill out a profile? I’m looking forward to reading about you, soon.
As promised, Techvibes [Full disclosure: I contribute Portland articles to Techvibes] has released its monthly update to the Portland Start-up Index, which has now increased to 50 companies.
And that’s not all that has changed. Now, the index has some movement indicators, showing who was where and where they’ve gone—up or down.
New additions include Kongregate (didn’t realize they had a Portland office), Rocketbook, Iterasi [Full disclosure: Client of mine], Active Reload, WeoGeo (recently relocated from Florida), VocalNation.net, GoLife Mobile, and Worldwide Nest.
As far as movers go, ChoiceA, Lunarr, and MomHub saw the biggest upticks. As expected, number of folks were sent screaming down the list with the addition of the new companies.
The mixture of companies and products on the index are ranked by the average of their Alexa and Compete rankings.
Since each revision of the index replaces the previous one, I’ve captured the list, for posterity:
- Earth Class Mail (now located in Seattle)
- Jive Software
- Gone Raw
- Walker Tracker
- Active Reload
- Art Face Off
- Box Populi
- GoLife Mobile
- Jama Software
- Worldwide Nest
- IDP Solutions
For the complete listing, metrics, and movement indicators, please visit Techvibes.
Portland’s Startupalooza, the March 29th bootcamp for startups—both existing and planned, continues to expand its roster of speakers. And it’s shaping up to be quite a gathering of local startup talent.
As part of the continuing build-out of its schedule, Starupalooza has announced the addition of a Toonlet demo, a Vidoop demo, and the formation of a “Technopreneur” panel featuring Sarah Gilbert of Cafemama, et al., Marshall Kirkpatrick of ReadWrite Web, Justin Kistner of Metafluence, and some other guy.
Startupalooza is an interactive forum for the Portland tech startup community. Find out about cool tech startups, learn from successful tech entrepreneurs and meet local tech-business people in a candid, no-BS environment. Admission is free.
Jason Grigsby, who authored the first Silicon Florist guest editorial on Mobile earlier this week, has some more exciting Mobile news to share: the formation of Mobile Portland, a new user group for folks working and developing in the Mobile space.
The idea for Mobile Portland came from our desire to have a place to share what we’re learning and collaborate with other mobile developers. The idea took hold when during a conversation with Jon Maroney of Free Range Communications after the recent PAF panel on mobile marketing.
In addition to Free Range, early enthusiastic collaborators for a local mobile user group include individuals from eROI, GoLife Mobile and bBoing (a.k.a., Summit Projects). We’re pleased that we’ve got a group of people interested in making this happen.
For more information, see the Cloud Four blog. Or visit Mobile Portland to add your email to their contact list.
One of the biggest drawbacks of trying to follow Twitter conversations is that Twitter tends to come at you in one stream. And if you’re following enough people, it’s a fire hose. That said, one of the biggest benefits of using Twitter is that, with the availability of the API, someone is going to figure out how to fix pretty much any Twitter “drawback” you can highlight.
Case in point: TwitterThreads from Portland-based CouldBe Studios, a one-night project that delivers Twitter conversations in—shockingly enough—threaded format. (Man, they should call this thing… oh wait, they already have.)
Developed by Matt Beck, TwitterThreads provides a more conversational view of your tweets, allowing you to see multiple tweets from the same person grouped together or to more easily follow conversations as the @s start percolating.
To see it in action, visit TwitterThreads where you can view the public timeline. Or, login and see how your conversation threads come together.
I just returned from the second Ignite Portland.
In terms of attendance, this one eclipsed the previous one by leaps and bounds. In fact, folks had to be turned away. More than 750 people crowded into the Bagdad, and folks still had to be turned away.
Tons of good energy. And presentations that rivaled the brilliance of the first Ignite.
A now, even though we’re still a bit early with the returns, I’m going to take a cue from my fellow newsies who are reporting Super Tuesday results with 6% of the precincts reporting.
Here’s what folks are saying:
- Ignite Portland 2 was one of the best nights of my life!
“The best moment of the night came when I was sitting in my seat, down in front, surrounded by people who had worked so hard to make this happen, and who had become good friends in the process. And we, in turn, were surrounded by all the amazing volunteers, speakers, and sponsors that made it even possible. And we were all in turn surrounded by a crowd of exited people, enjoying themselves in a very cool theater. It all just sank down on me right then, a warm, fuzzy, happy feeling. I realized that this was the coolest thing I have accomplished so far in my life.”
- Attention Deficit Theater
“How hot was Ignite Portland on Tuesday night? So hot that 750 people filled the Bagdad Theater in Southeast Portland, and many more got turned away. So hot that the wacky, idea-sharing event rose to the second spot on the national Upcoming Web site, trailing only the wildly popular South by Southwest music festival in Austin, Texas. So hot that the Bagdad ran out of pizza.”
- Ignite Portland Mercury video
“I’ve no !dea whether Ign!te Portland actually has an exclamation mark in its brand!ng, instead of an ‘i’. But it should do. Because it’s young, and hip, and edgy, and the Mercury’s video chap, V!ncent Caldon!, was there last night, with a video camera, along with 750 other people” (I’ll add this to the SplashCast player in the Ignite Portland video post, as well.)
- Ignite Portland recap
“One of my favorite parts of the evening was meeting people. Some of the people I met I’ve been following on Twitter. Twitter has contributed to a sense of community in Portland’s tech and creative circles that I haven’t seen before. It’s a wonderful thing.”
- Ignite Portland 2 rocked the Bagdad
“There were so many great volunteers who helped make Ignite Portland 2 a success; we could never have pulled it off without their help. The sponsors also made this possible by providing the funds required to buy food, the use of the Bagdad Theater, insurance, etc. A huge thank you to everyone who helped, sponsored, took pictures / video, and more to make this event so much fun to attend.”
- Why Deutschland loves David Hasselhoff
“This was all his idea, and I applaud him for pulling it off. I’d be nervous as hell, as I’m sure he was, but after seeing him kill it, I’m considering being a presenter in the future.”
- Ignite Portland
“We were proud to sponsor last night’s networking and speaking event, Ignite Portland. We were proud not only because it’s a really cool event, but also because our very own Technical Support Lead, Kelly Guimont spoke at the event.”
- Ignite Portland: The Talk!
“I had SUCH a good time. Here’s an odd sentence to everyone but me: I got to meet a lot of my friends for the first time. I got to talk about pepper for five minutes. It was a lot of fun after the fact, before and while I talked I was SO nervous, it was hard to stand in front of seven hundred and something people and talk about anything.”
- Make Connections
“One of the reasons I had gone to Ignite Portland was to network. I wanted to talk to people about Treasurelicious. Frankly, after making swag bags, smiling, answering questions and such I was just too tired to network.”
- About Last (ig)nite
“So… I will just observe that I realized how many more people I ‘know’ now than I did at the first event, three short months ago, many of them mostly virtually, and that seems amazing to me, and makes me feel all in love with the place we have chosen to live.”
- Our Super Tuesday fun
“It was the second Ignite Portland event and John’s employer was a sponsor, we are so glad we went and look forward to many other events like this…. What a cool city we live in.”
- Ignite Portland in one word: WOW!
“I didn’t think that the first Ignite could be out done. I mean the first Ignite had just under 300 highly enthusiastic people who heard about it via word of mouth, twitter, and the blog scene. But this time the organizers, Legion of Tech, promoted the event through the Oregonian and on local radio.”
- Ignite Portland
“I presented, claiming that it is time for Portland to start some great companies. I felt a bit like a mime at a comedy night with my business focused presentation wedged in between Why Deutschland Loves David Hasselhoff and How to be an Undercover Hooker. If you are in Portland you need to go to the next Ignite.”
- Ignite Portland
“It was very entertaining. I’ll definitely try to attend again. I’m also going to try to present there as well. I find the restrictive format (20 slides, 15 seconds each, auto-timed) to be an interesting constraint to work in…. The only complaint I have is that the intros and housekeeping…. They should have been done in the same 15-slide Ignite format.”
- Ignite Portland was a great event!
“Of course, nothing it truly free, and the one downside to the event was that you had to listen to the long list of sponsors [like Silicon Florist] at the start of the event. It’s kinda like Google search: it’s free, but there are some ads in your results.”
- Ignite Portland was a huge success
“I drove past the theatre at 4:45pm and there was already a line. The 500 person seating limit was filled while there were still people waiting in line. I slipped in with the 250 people that were allowed to stand around the edges before they had to start turning people away.”
- Ignite Portland 2
“I don’t know what it is, but there is something pushing my buttons about the creativity I’m rediscovering in PDX. The arts, the crafts, the web, the social fabric that is such a part of Montavilla, Mt. Tabor, Hawthorne, Sellwood, Garden Home, NoPo, St. Johns, Macadam, Multnomah, and on and on and on…”
- Ignite Wrapup, Things to Come
“Wow, this Ignite Portland was fantastic — 750 enthusiastic people, a sold out crowd at the Bagdad Theater. I had a great time, and thanks to the organizers for putting together a great show.”
- Ignite Portland 2 was a blast!
“I met some cool people at Ignite Portland. I saw some women I had previously met at a pdx geekchix lunch. One of them told me to check out Code ‘n Splode, a group of (mostly women) programmers who get together to talk about whatever they’re working on. I met a guy (Justin maybe?) who told me about beer and blog, a newly formed group that meets every Friday at the Lucky Lab to talk about blogging.”
- That’s Entertainment: Politics as theater in Campaign ’08
“Ignite Portland takes place as presidential primary voters go to the polls in 24 states in what is being billed as “Tsunami Tuesday.” But what could be the decisive day for both the Democratic and Republican 2008 White House hopefuls arrives even as the transformation of American politics into theater is almost complete.”
- What would Dr. Seuss say about online communities?
“It was a lot of fun to prepare; I got to sit in the children’s section of the library reading Dr. Seuss books for a few hours, which is always a good time! I also had a great time giving the talk – complete with a Cat in the Hat, hat!”
- Ignite Portland… a recap?
“I had meant to liveblog the event last night, but I felt I was too far away to take good photos and typing on my new cameraphone just isn’t that fun. Then, with all good intentions, I had planned a post for last night, but the transit ride home took a lot out of me. Woe is me, I know. IgnitePortland was a blast.”
- Lessons from Ignite Portland
“There’s a good lesson here for Eclipse projects: we all want our projects to expand our projects to new communities and new users. But before we do the outreach to bring in those new people, we have to make sure that the basics of our projects are top-notch.”
- Flickr photos tagged “igniteportland”
- Live tweeting of the event using #ip2
- More tweets on Ignite Portland
- Ignite Portland on the Bagdad marquee
- BONUS: For you history buffs, here’s the tweet from Josh Bancroft that started it all, and my URL-purchasing-addict addled response
(I’ll continue to build out this list as write-ups become available. Am I missing yours? Add it to the comments below, and I’ll make sure to link it up.)
Ignite Portland, the event that encourages folks to share burning ideas in a five-minute presentation format, is quickly approaching its second instantiation, tomorrow night.
Response to the event has been nothing short of amazing. Blog coverage has raised the visibility of the event online. The Oregonian has interviewed the team behind the event, raising the visibility of the event with more mainstream folks. And now, Ignite Portland will be appearing on the Rick Emerson Show on AM 970 (”Solid State Radio”) sometime between 2 and 3 PM, today.
If you want to listen in live over the Internet, or listen to a recording later on, both the live stream and the recorded shows are available from the AM 970 website. You can, of course, just tune into 970 AM during the 2-3pm hour, as well. I will be interviewed by Rick Emerson and provide some background on Ignite Portland 2 and what people can expect. We appreciate the opportunity from AM 970 to get the word out. Twitter and Upcoming have been great avenues to market the event, but getting coverage in The Oregonian and AM 970 will help us reach those people not actively participating in the Portland online community.
If you’ve been thinking about maybe attending Ignite Portland, you’ve got less than 36 hours to RSVP. If you need more information, visit Ignite Portland.
And last but not least, if you’re planning on attending Ignite Portland, please take a minute to find me and introduce yourself, if you get the chance. I’m looking forward to meeting you.