February 10th, 2010
A Portland entrepreneur and a Portland startup made Super Bowl ad appearances? Indeed they did.
You know, sometimes you’re sitting there, watching one of the largest sporting events on earth. And you think you see something or hear something that has you doing a bit of a double take. Did I just see what I thought I saw? Did that guy just say what I thought he said?
Now, granted. The mentions were extremely brief. But when 30 seconds runs a couple of million dollars, even a mention could mean tens of thousands of dollars of exposure in front of a worldwide audience. Not to mention all the DVR replays and online views.
So where did our Portland peers appear?
Jason Glaspey—of Portland-based Unthirsty (successful exit), Bac’n (successful exit), and Paleo Plan (new venture) fame—was the name of the character in the FLO TV Super Bowl ad, thanks to the stylings of a friend who wrote the spot.
Congrats to the Portland folks who made it into the big game. Here’s looking forward to seeing more prominent mention of our awesome entrepreneurs next time around.
(Image courtesy hellodrew. Used under Creative Commons.)