If you’re like most of the Silicon Forest startups, you don’t have a ton of money to advertise, you probably can’t hire full-time public relations help, and most people don’t even understand what you’re doing. So, there’s a communications gap between you and your audience.
Blogging helps fill that gap.
But, let’s be honest. After spending 20 hours cranking code, it’s hard to find time to keep your blog up-to-date.
That’s what makes this offer from Marshall Kirkpatrick so interesting:
So, if you are a company who would like to hire a blogger for either in-house content creation or for news coverage for your blog network, send me an email at email@example.com. Tell me what topic areas you’re looking to fill, whether it’s a part time, very part time or full time job and how much the position pays. (How much should you pay? See the bottom of this post.) If and when I find bloggers who I would recommend for the position, I’ll email you and offer to introduce you. This is where the quality control comes in, my reputation for this depends on my not recommending bad bloggers. If you would like to hire me to offer advanced training for whoever you select, that’s great – let me know. You’ll end up with a world class social media presence. I’m happy to make introductions regardless.
Marshall is asking bloggers who are looking for paying gigs to contact him, as well. Then, he’ll work to synchronize the right writers with the right companies. Win-win-win.
To get the full story, see Marshall’s post, entitled “Introducing good bloggers and companies to hire them.”
Marshall Kirkpatrick currently serves as the Director of Content at SplashCast and a consultant on social media. Prior to joining SplashCast, Marshall was the lead blogger at TechCrunch. For more information, see Marshall’s personal site.