Validation. It’s something for which every company strives. From a customer. From an investor. From the media. But one of the most important indicators in the business world? It’s validation from industry analysts.
When it comes to A-listers in social media, Charlene Li of Forrester Research is right up there. So I can totally understand why you’d jump at the chance to spend some time with her.
Well, the good news is that she’ll be coming to Portland. The better news is that you’ll get the chance to spend some time with her—in person and in hardback—but you have to act quickly.
Charlene is going to be speaking on “creating social strategies that work” at the Internet Strategy Forum Summit in Portland on July 17. (So that’s your in-person time.) And, now, Jive Software has offered a free copy of Charlene’s new book, Groundswell, (that’s your hardback time) to the first 250 people to register and attend the event. (You have to be there to get the book.)
Groundswell provides Charlene’s analysis of some of the top corporate uses of social media strategies within and without the “enterprise.”
And for that ever-popular “local flavor”? Groundswell also features Portland’s own Josh Bancroft and his social-media work at Intel.
Who knows? Maybe you could get Charlene and Josh to autograph it for you?
But wait, there’s more
So, you get time with Charlene Li and you get her book for free. What could be better?
How about a discount on your registration fee? Yes? Yes!
That’s a lot of good news for one post. But quite frankly, gentle reader, you deserve it.
The Internet Strategy Forum is a professional association and peer networking group for management with responsibility for driving Internet strategy and implementation from within medium to large client-side organizations across multiple industries. For more on the organization and the summit, visit the Internet Strategy Forum.
