SoMe Awards winners: Who walked away with the social media crowns?

Remember Encyclopedia Brown? He was this kid detective who could always figure out random stuff using random clues? He was kind of like the MacGyver of the youth sleuth scene.

Well we had a little bit of a mystery going on ourselves tonight in the world of the Portland, Oregon, social media scene that needed some solving:

Who had taken home the honors from the Social Media Awards—the coveted SoMe Awards?

Well, I’m not as smart as Encyclopedia Brown or MacGyver. But I can use Twitter search. So I stepped up to the challenge.

And, even though the SoMe Awards Twitter account is being a little tight-lipped about the subject…

SoMe Awards Twitter account? Not telling

… and the Social Media Club of Portland folks who hosted the event were understandably wiped out, I’ve done my damnedest due diligence to deduce the list of winners from the nominees for the SoMe awards.

And I think I managed to figure it out. So, without further ado, the winners are:


Costa Pacific Homes


House Party

Conkling, Fiskum & McCormick


Portland Trailblazers

Next big thing

TwitalyzerWeb Analytics Demystified

Grady Britton


Waggener Edstrom Worldwide – Twendz


Anvil Media John McPhee

LiP Service and Big DealPR


Sugar Daddy

StepChange Group

The New Group

Marcelino Alvarez


GoSeeTell Network

IntelBryan Rhoads

Supporting CharactersCarri Bugbee

Bearing in mind, of course, that none of these assumptions are finalized until verified by… Oh I don’t know, someone.

Substance is already prepping for next year. And they’re clearly planning to be the social media experts with which to be reckoned. I’m predicting a sweep.

Substance comes up short in the social media expertise

Now, only one question remains: Who served as part of the secret cabal (as opposed to a public cabal?) of judges who bestowed these social media honors upon the recipients?

That remains to be seen.


  1. @turoczy should win some sort of award for his reporting on the SoMe awards. http://is.gd/uf8N

  2. SoMe Awards winners: Who walked away with the social media crowns?: Remember Encyclopedia Brown? He was this kid.. http://tinyurl.com/cqz7c8

  3. But Stephen, if you keep giving away your plans in the comments of popular blogs, you’ll never be able to achieve world domination!

    Well. . . that and those nosy kids with the Mystery Machine and the talking dog.

  4. In bloom: #SoMe Awards winners: Who walked away with the social media crowns? #somepdx http://is.gd/uf8N

  5. Rick, your sleuthing uncovered our master plan for next year! Guess we’ll need to switch to Plan B: find a roving band of social media mavens and harness their maven-ness via some kind of giant hamster wheel.

  6. I believe the Portland Trailblazers site up for an award was http://iamatrailblazersfan.com.

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