Wouldn’t it be awesome if something positive did the same thing? Now it may. Introducing the Portland Incubator Experiment (PIE) from Wieden + Kennedy (W+K).
[HTML2]If I’ve said it once, I’ve said it a million times, Portland is a town full of creatives. We’ve got creatives in technology. Creatives in startups. Creatives in graphic design. Creatives in writing. Creatives in the arts. Creatives, creatives, creatives.
But if there’s one thing I don’t like about the Portland creative scene, it’s this: how divested these creative groups seem to be from one another. It’s a crying shame.
We seem to be a complete enigma to the media. No one can quite to put their finger on why young creatives continue to flock to Portland even though the Oregon unemployment rate continues to soar.
Still, journalist are exercising a fair amount of schadenfreude while covering the inexorable influx—by focusing on the downside of our current environment. Like the unemployment. And the hiccups and black eyes of Portland startups. Read More
Today, the traditional lines dividing “creatives” and “developers” is becoming exceedingly blurry. And I, for one, welcome that blurriness.
I mean, all of those folks are creative (and always have been). Because some of these folks whom you would traditionally throw in the realm of non-creatives—aside from being brilliant and creative developers—are also amazing photographers, knitters, designers, and writers.
Likewise, there are any number of drool-worthy graphic designers who have stepped into the realm of development. To finely craft their own CSS. Or churn out application code that would make traditional “developers” swoon.
Long story short, “creatives,” in my opinion, is a nonsensical moniker. The concept of creative is completely outdated. An unnecessary silo.
We’re all creative, people. All of us. (Well, except for me. I largely just regurgitate stuff I hear.)
Oh, I’m sorry. I didn’t even see that soapbox. I just happened to step up there.
Long relegated to the world of graphic design, I believe that the term “creatives” covers a much broader spectrum of creative professionals, like Web app and mobile app developers, for example. Like bloggers. Like Web designers. Like wiki developers. Like so many other technology pursuits that require a great deal of creativity.
So, when I see documents designed to speak for the “creatives” in the Oregon, I think it’s really important that you’re involved. Because you’re doing amazing work. And you’re—in many ways—leading Portland and the Silicon Forest.
Oregon Creative Industries (OCI) is a trade association being created to provide a voice for Oregon’s Creative Economy participants, working to champion sustainable economic growth for the sector.
Why do I think you should review this effort?
Well, for one thing it’s going to affect you. For another, it’s an effort in which a number of people we know and love have been involved, including Legion of Tech, DevGroup NW, and Social Media Club of Portland. And finally, because I know there are a big chunk of readers out there—incredibly talented creative developers—who live in the part of the Silicon Forest that isn’t Portland proper. So when people around Portland start talking about things for “Oregon,” I start getting a bit edgy. Then I start thinking that more of Oregon needs to be involved. To, you know, speak for Oregon.
So what are you commenting on?
I’m glad you asked.
After several months and hundreds of volunteer hours reaching out and listening to the community, OCI recently published a draft document for public comment that defines the Creative Industries economic cluster in Oregon and proposes several objectives and initiatives for sustaining and growing Oregon’s creative economy.
The document outlines a number of benefits of the creative industry, including:
Creative Industries provide Innovation strength. In an ever-increasing global economy, one comparative advantage we have is our ability to innovate. Successful innovation comes about by commercial use of new ideas as a result of market and technology know-how, coupled with design and creative talent. This ultimately delivers new or enhanced products, processes or services that increase individual business profits, which contribute to the overall health of our region’s economy. Knowledge generation and sharing is the key to fueling Cluster growth and competitiveness and this can be achieved by the uptake of innovation through the Creative Industries Cluster.
Now, it’s in your hands. The document is a rough draft. And it could use your input. It could use input from all of us. Because while it’s a good start, it could use fine tuning. Hence the call for public comment.
If you choose to comment on this document, I’d encourage you to focus on the following areas:
Cluster Description
Cluster Strengths
Recent Accomplishments for the Cluster Organization
Please download the document, review it, edit it, and submit your feedback to info@oregoncreative.org. Even if you don’t agree with the basis of the document—arguing for the formation of a trade organization—I’d still encourage you to read it and comment.
In fact, I’d especially encourage you to participate in the public comment if you disagree.
Whatever your opinion, comment. And please feel free to cc: siliconflorist@gmail.com. I’d love to see your thoughts.
Once I’ve formulated my response, I’ll be publishing my comments here. And with your permission, I’d be happy to include yours so that we can publish a joint response to the public comment.
It’s no secret that I have a