Tag: gemkitty

Public relations 101 for startups … from the entrepreneur’s perspective

[Editor: So many “PR 101” posts come from, well, PR folks. And while they’re great, they don’t always capture the entrepreneur’s perspective. That’s why I’m happy to share a PR 101 post from an entrepreneur.]

So you’re a startup founder. You’ve spent the last few months mainlining caffeine and building that awesome location-based-mobile-photo-app for wombats. How do you ensure that when you unleash it upon the unsuspecting world, wombats will read about it in their favorite blog? Read More