Tag: nike better world

Code for a Better World: How Nike went from flirting with the idea of open data to creating a fellowship with Code for America

This is the story of Nike, open data, and Code for a Better World Fellowship. I’m telling it in hopes that more people—and hopefully better storytellers—will start talking about it.

Portland is an amazing place. A small town of sorts. Where interesting things manage to happen because of the connections, the openness, and the passion for collaboration that exists here. But that’s not always obvious. So I wanted to try to make it a little more obvious by sharing one such experience.

It’s a story about how some of the Portland tech community and sustainability community recently had the opportunity to collaborate with one of the largest businesses in the world and one of the most successful private advertising agencies in the world—all in the name of openness and open data. Read More

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