Even in a sluggish market, the vacation rental business is booming. And Portland-based Second Porch has been at the forefront, helping Facebook users keep their vacation homes filled with renters—all by promoting their vacation homes to the people in their social graph.
While my blogging empire hasn’t reached the level where I’ve got a “home away from home,” there’s a good chunk of the ever-aging Facebook demographic that does. Maybe it’s a house at the coast. Or maybe it’s a cabin in the mountains. Whatever the case, as the economy continues to tank, those owners are looking for ways to make sure that someone is using those properties—as much as possible.
And that’s where folks like me come into the picture. I’ve got a great deal of interest in renting those properties from time to time—especially if they’re affordable. And when I do, where do I go for recommendations? That’s right: friends and family.