JainRain RPX gets more social with Rich Social Publishing

Today, JanRain announced the latest feature to RPX. Now in addition to getting login functionality, RPX users also gain a social sharing feature that allows visitors to distribute content to various social media sites.

It’s really interesting to watch the continued progression of Portland-based JanRain‘s efforts with RPX, its drop-in, single sign-on solution designed to help sites and developers quickly and easily solve the “login credential” problem. And just to think, it all began with JanRain trying to simplify the OpenID workflow. How cool is that?

Today, JanRain announced the latest feature to RPX. Now in addition to getting login functionality, RPX users also gain a social sharing feature that allows visitors to distribute content to various social media sites.

What’s it do? Well, it allows you to use the credentials stored in RPX to update all of the social sites you want.

Our social widget makes it easy to publish user activities from your site to Facebook, Twitter, Yahoo! Updates, and MySpace. With just a few simple lines of javascript, you can give your users the power to share activities and interactions on your site with their friends across the social web.

Not into widgets? No worries. You can also take advantage of the REST API to publish updates to the social sites.

Sounds pretty exciting, doesn’t it? Well you’re not the only one who thinks that way.

“The recent launch of the Yahoo! Updates API and its integration within the RPX platform enables websites to easily connect to the social web and distribute relevant user-generated content throughout the Yahoo! network,” said Greg Cohn, Director of Strategy and Business Development for Yahoo! in a press release “We are enthusiastic about JanRain’s launch of social publishing features and the ease of deployment that RPX brings to website owners.”

For more information, visit JanRain’s RPX Now.

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