While travel may not be top of mind for many folks right now, I think we’re all hopeful that we’ll get the chance to travel again. And when we do, getting more details about where we’re visiting can always be helpful. And those are the types of insights that Iggy is working to provide.Read More
Where are they now? Urban Airship unveils location aware push notifications
When Portland-based Urban Airship acquired SimpleGeo, last year around this time, the promise of location-aware mobile communications came into stark focus. And while throwing something together quickly could have worked, UA was concerned that they deliver a service that worked exactly the right way. Read More
Urban Airship moves closer to the Holy Grail of targeted push messages with Segments, Meridian partnership
When it comes to communicating with customers, companies want to make sure that they’re getting information to folks at the most opportune time.
With the advent of push messages—which allow mobile applications to send users messages within the context of the app—companies got a little closer to the ideal. And today, Urban Airship, arguably the de facto leader in push notification services, moved one step closer to the Holy Grail of targeted messages by allowing push notifications to trigger based on what, when, and where they can be most effective. Read More