Tag: disqualify

Good deal, bad deal: When is it okay to let a potential sale go?

For startups, each and every potential customer seems like a must-win situation. But sometimes winning the account can be even worse than losing it. Or can waste a ton of time — your most valuable resource — for your company. But how do you tell who to qualify and who to disqualify? A few folks from the startup community are seeking to help answer that question with Ongoing Disqualification as a Sales Differentiator.

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