Corvallis-headquartered Strands has always had a definitive focus on the power of recommender technology—a technology that use an amalgamation of personal actions, actions of like-minded individuals, and inferences from those actions to make recommendations. But they’ve struggled a bit finding the appropriate and market worthy applications of that technology. They’ve pursued music, lifestreaming, and—most recently—exercise.
However, if this recent news is any indication, it’s their personal finance recommender pursuits that may be paying off. You see, Strands just signed ING. Read More
After a very informative private beta phase we are happy to have finally taken the critical step of opening up our registration to new users. This officially kicks off a new and exciting phase of our journey to help people better manage their financial lives.
I’ve just started mucking with moneyStrands, but at the outset, it strikes me as very much like Mint, the popular personal finance tool. Still, it has something more: Strands recommender technology.
moneyStrands’ intelligent recommendation engine searches expert tips, relevant facts, and product offers from many sources to nd the best deals and advice that match your financial profile. As your life changes, your financial goals also change. moneyStrands learns, anticipates and adapts to your needs and priorities along the way.
Find and connect with like-minded members who share your goals and your traits. See how you compare, share your thoughts on best bargains or just exchange financial tips and money missteps. Your experience is as valuable as any others and there is no better insider track than following to the word of mouth.
Corvallis-based Strands, the service that recommends things you might like based on your behavior, has announced the acquisition of Expensr, a move that takes its recommendation services beyond the realm of entertainment to personal finance.
Expensr will be brought into the Strands fold as moneyStrands, a personal money management solution based on Strands recommendation technology.
moneyStrands is an online money management solution that allows users to aggregate their online financial information in one place, providing them with an instant snapshot of all their finances. With moneyStrands, users can anonymously compare themselves to others with similar traits, such as demographics.
The move also allows Strands to more clearly define the areas into which they’re planning to introduce recommendations, like business recommendation solutions that help people find content on sites, social media recommendation solutions that use online behavior to make recommendations, and personal finance recommendation solutions that helps individuals take more control of personal finance decisions.
Rest assured, there are also some other interesting undercurrents here—that I’m not yet at liberty to disclose—that promise to cause some interesting ripples here in the Silicon Forest startup scene.