I’m always impressed by the motivations of folks who are starting companies in Portland. Because more often than not, they’re driven by a desire to solve problems. Or to create better products. Or to contribute to the greater good. Now a new Portland startup—In-It—is seeking to give folks a platform to share what drives them and to gather more collective voices in support.
If you’ve talked to me about markets that have a lot of potential in Portland, we’ve no doubt discussed reality of some flavor or another. Virtual, Augmented, Immersive, Experiential… whatever you want to call it, folks in Portland have been exploring creating content with those technologies for years. And now, XR is inspiring a new crop of products in town that enable folks to create that content more easily.
This Spring, I was given the opportunity to take the stage for TEDxPortland. Which, I later learned, is among the top three TEDx events in the world. And it’s a good thing that I learned that later, because that definitely would have tempered my acceptance of the opportunity. But as someone who suffers from stage fright—and someone who did not yet understand the stature of the event—it seemed like one of those interesting personal challenges. A growing experience. I mean, what could go wrong?
It doesn’t matter what you’re doing or how awesome it is. Funding is difficult. That’s why I’m always intrigued by folks finding different ways to raise capital to bring their dreams to life. So I was super excited to see my favorite kids’ science show—The Fab Lab with Crazy Aunt Lindsey—looking to our community to help support the next season of production.
This. We need more of this. In addition to continuing to hustle and grind on your startup, you need to take time to reflect. And take stock of your accomplishments. And be proud of what you’ve managed to get done. And tell people about it. Because it’s important.
You may have caught the news that Jaguar Land Rover has recently repositioned its local startup efforts, shifting from the Jaguar Land Rover Incubator to the Jaguar Land Rover Innovation Labs. But what sort of changes does that entail? JLR gives us a glimpse with a a new video on the project.
You’ve noticed it. It’s difficult not to. As Portland has grown in popularity and population, congestion, traffic, and even crowded public transit are becoming more the norm than the exception in the City of Roses. It impacts everyone. And rising housing costs only exacerbate the problem, as the distance between work and home continues to expand. If you run a business, you’re seeing the impact from a variety of angles, from consumers to employees—especially when one of the primary hiring promises has been Portland’s “livability.”
Without getting too dystopian, you have to admit that robots are good at stuff. I mean, they just are. Sure, they’re not good at everything that humans are good at doing. But they’re good at specific things. Like precise things. And that’s why this Portland robot is going to change the way you think about capturing video. Meet KIRA from Motorized Precision.
I know you’re busy. I know you’ve got stuff to do. But you know, sometimes you just need to stop and take a minute. Like when Emma McIlroy of Wildfang takes the stage at TEDxPortland. So do yourself a favor and take a few minutes to listen to what she has to say. I promise it will be worth it.