There have been a number of Portland startups that have pulled in new funding, this year. And it’s nice to see the Portland Business Journal’s Malia Spencer reporting the efforts. OpenSesame, ShopIgniter, and VendScreen all announced funding this January, totaling more than $25 million. Read More
One of the most challenging things for any entrepreneur is recognizing his or her limitations. That’s one of the many reasons why entrepreneurs are so good at making mistakes. They simply can’t help it. So when a startup type does recognize those limitations? That’s often a very, very good read. Read More
As the masses salivate over the potential of May 17 IPO, Facebook has beefed up its Preferred Marketing Developer Program, highlighting their anointed marketing partners. And among the 232 chosen? There are four Portland-area companies. ShopIgniter, Crowd Factory (which just yesterday announced their acquisition by Marketo), Webtrends, and Woobox. Read More
When it comes to tech startups, there are certain things that are must haves: awesome engineering, an exec who can lead and sell, and some way of getting the word out about the product.
The third one—getting the word out—remains something for which most startups contract or hire lower level generalists. So when they start hiring higher level talent to bring those skills in house? That’s a really good sign. And that’s exactly what’s starting to happen here in Portland. Read More
Knowing how much money you make on a sale is great. But what about those more granular points? How did folks get there in the first place? And what effect did social media have on their decision to enter your online store in the first place. I mean, a guy don’t walk onto the lot lest he wants to buy. But what gets him or her there? Your company? Or people who love your company? Read More
ShopIgniter is kind of one of those quiet startups around Portland. There isn’t a great deal of hubbub around them. Not a great deal of hype. Last year they quietly landed $3 million. Today, ShopIgniter quietly announced that they had landed another $8 million in Series B. Read More
Let’s say you’re a small startup looking to make a little extra cash. Or maybe you’re the class clown looking to memorialize his latest funny quip. Where do you go? Well, you go to the site that lets more people create their own apparel and tchotchkes than anyone else: CafePress. It’s like the Internet version of iron-ons. We’ve all done it.
But getting that stuff in front of people who will actually buy it? That’s a problem. Just like discoverability in the mobile app world. Or at least it was. You see, now? You can hock your creations to people you know on Facebook—all thanks to Portland’s ShopIgniter. Read More